Insights

We combine a diverse, master team all dedicated to harnessing data to power possibilities for individuals, organisations and society. See how below.

The 12 trends of Christmas


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Discover Australia’s key shopping habits during the festive season

Strengthening AI in ASIC


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Artificial intelligence, especially recent developments in natural language processing, allow for automated systems to capture key information from documents, synthesize it into a usable format, and make fast recommendations about problematic content.

The 12 categories of Christmas


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At Christmas time, Aussies shop with their feet rather than fingers. Here’s some of Australia’s favourite offline retailer categories during the holiday season.

Making the most of Christmas buyer behaviour


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Comparing Christmas market trends to the rest of the year is incredibly interesting. Bigger purchases, larger social occasions and increased offline shopping mark a significant shift in buyer behaviour.

Open Banking will pave the way for more transparent banking in Australia


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The great irony of the Royal Commission into Banking is that it has focused on bank behaviour which, thanks to new rules in the financial services sector slated for next year, will become largely redundant of its own making.

The top five retail categories at Christmas


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Leverage our Q.Segments to talk to your most important shoppers at Christmas!

For a customer-centric business, you need data in the boardroom


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Decisions based purely on collective experience and gut instincts just don’t cut it any more.

Make 2019 the year for promotional effectiveness


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Take the challenge to leave last year’s promotional plan behind and move to fewer, better promotions with predictive modelling

Fighting fire with data


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How to harness data to reduce waste

Seven steps to data transformation


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Our CEO Adam Driussi has shared seven simple steps to set you on your way to a successful data transformation.

Breaking the range paradigm


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Discover the benefits of bringing together range and space decisions with our range expert Jennifer Dimić

Door open for Australian banks to learn from UK experience


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Open Banking represents a significant opportunity for Australian banks, read our Co-Founder and Executive Director Greg Schneider’s insights on how to navigate these changes successfully.

EOFY deals put high affluence Crowds in a spin


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Our Q.Segments highlight that high affluence Crowds get in a spin over sales in household appliances and younger groups are also keen to hoover up deals.

The data revolution that puts consumers in charge


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The winners of the global open data revolution will be forward-thinking companies and their empowered customers.

Data scientists have earned their seat at the table


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Data scientists have earned their seat at the table. Victor Bajanov, our Product Analytics Executive writes about the future of data science and AI.
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