Quantium executive director Tony Davis has received one of the marketing industry’s highest accolades with his induction into the Association for Data-driven Marketing and Advertising (ADMA)’s Hall of Fame.
Tony is a former board member and chairman of ADMA, the largest marketing and advertising association in Australia.
The Hall of Fame recognises individuals who have made a long-term contribution to the sector and who will leave a lasting legacy for the next generation of Australian marketers.
“Tony is one of the leading figures in data-driven marketing in Australia, responsible for industry shifting initiatives that have advanced the way in which marketers and advertisers can provide more relevant, targeted and personalised services than ever before,” said ADMA chairman Steve Brennen.
“He has been at the forefront of innovation and other developments in our industry; playing a pivotal role in recruiting ADMA’s current chief executive and ensuring the board of ADMA more accurately reflects the evolving media landscape,” Mr Brennen said.
Quantium chief executive Adam Driussi said the induction acknowledged Tony’s impressive marketing career spanning more than 25 years – the latter half of which has been at Quantium. “Tony is an inspirational leader who has helped to grow Quantium into one of Australia’s leading data and analytics companies.” he said.
The Association for Data-driven Marketing and Advertising (ADMA) is the principal industry body for information-based marketing, media and advertising as well as the largest marketing and advertising association in Australia. ADMA has over 600 corporate members including major financial institutions, telecommunications companies, energy providers, leading media companies, travel service companies, airlines, major charities, statutory corporations, educational institutions and specialist suppliers to the industry, including advertising agencies, software and internet companies.
18 January 2016
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